Inspiration day 'communication for researchers' 2019



  • Thursday 4 July 2019Inspiration day 2019


  • 13u30 - 15u00: Workshops (Campus Aula)


  • 15u00 - 15u30: Break (Paddenhoek 3)
  • 15u30 - 16u30: Pecha Kucha presentations (Movie Theatre, Paddenhoek 3)
  • 16u30: Reception (Voldersstraat or in the garden)

For whom?

  • For anybody working on science communication, or interested in doing science communication in the future

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    Two workshops are in English.


    • Good communication is the bridge between confusion and clarity (Nat Turner)

      How to communicate your research? Ask your questions to Ghent University's press service [ENG] Download presentation

    Stephanie Lenoir & Tine Dezeure (UGent)

    Stephanie en TineWhy is your scientific research news today and no longer tomorrow? Why don’t you consider an opinion piece ? How can you get most out of your research results? Is the newspaper, radio or TV really the best way to communicate your results? Do you want to reach out to the general public or are you an expert on a certain theme? Which audience do journalists try to reach? Is it recommended to pitch an idea to the newspaper instead of sending a general press release? Learn to think like a journalist: why would the general public be interested in my research results? What insight does it provide? What’s in it for them? Ask everything you always wanted to know about the press office at Ghent University and about communicating with the media to Stephanie Lenoir and Tine Dezeure.

    This workshop is open to non-Dutch speaking colleagues.


    Sara Logghe (, @SaraLogghe en @UrgentFM‏)

    Which science-related podcasts are interesting examples of communication for researchers? Sara presents a shortlist of scientific podcasts you should hear and a roadmap to create your own. How to start a podcast? What are common pitfalls? After this workshop you should be able to decide whether you are ready to create your personal research podcast!

    This workshop is open to non-Dutch speaking colleagues.


    Céline Van Rijckeghem (UGent)

    Céline Van RijckeghemFor most children, a lab is an unknown place. This is a pity, because there is so much to experience. Researchers, on the other hand, want to pass on their passion and knowledge to the new generation, but do not always know how to get started. During the workshop "Science and children? An ideal match’, we look into what connects researchers and children and pass on some valuable tips and tricks about organizing scientific activities (lectures, demos, workshops, lab visits, etc.) for children. We take a closer look at questions such as "I really want to develop a scientific workshop for children? But where to start?", "What are the basic elements of a children's workshop?", "Which activities are very popular? What to avoid?" We share some good practices, so you know what’s available for children. And… maybe next year your workshop will be announced in one of those activities?


    Laurens Beke (UGent, @lausbeke)

    En... zit jij al op Instagram? Ben je ook nieuwsgierig, maar weet je niet hoe te beginnen? Dan is deze workshop iets voor jou! Wij leggen je de basis van Instagram uit en zorgen ervoor dat je meteen aan de slag kunt. En wie weet ben jij wel een van onze volgende UGent'ers die een #takeover story maakt voor @ugent!


    Kim Verhaeghe (EOS, @eos_wetenschap)Kim Verhaeghe

    You don't actually have to wait for a journalist to pick up your research. You simply approach the general public via your own blog. But how on earth do you start a popular science blog? This workshop helps to unleash the journalist in you. You will learn, among other things, how to choose the most attractive angle, how to reinforce your story with self-made photos and videos and how to increase the chance that the media will pick up your research.


    Liesbeth Gijsel (@L_Gijsel en @Iedereen_W

    Citizen science is meer dan een vogel- of vlindertelling. Nagenoeg elke Liesbeth Gijselwetenschappelijke discipline kan burgers actief betrekken bij onderzoek. In een korte introductie hoor je welke vormen van citizen science er bestaan en hoe die kunnen helpen de kloof tussen wetenschap en maatschappij te dichten. Daarna ga je zelf aan de slag. Je bedenkt in groepjes hoe je burgers kan betrekken bij je eigen onderzoeksgebied en hoe je hen overtuigt om mee te werken. De vele voorbeelden van het citizen science-platform Iedereen Wetenschapper en de feedback van deelnemers uit andere disciplines werken daarbij inspirerend en verfrissend.


    Pecha Kucha's


    All Pecha Kucha's will be in English.


    • Tournée Minerale? The ideal initiative for a Citizen Science study on alcohol use! [ENG] Download presentation

    Christophe Stove (UGent, @christophestove)Christophe Stove

    Christophe Stove studies alcohol markers; these are products that are formed in the body after a chemical reaction with alcohol and remain detectable longer than alcohol itself. Tournée Minerale offered him the ideal opportunity to investigate how quickly these alcohol markers disappear from the blood of people who normally drink alcohol and choose not to do so for one month. He needed a lot of volunteers for this. Without an initiative such as Tournée Minérale, it was almost impossible to set up such a study, unique in the world. If you participated in the study, you could deduce from your test results whether you are indeed the "social drinker" you think you are ... or rather a problem drinker. In addition, Christophe and his colleagues gathered the necessary data to better detect and follow up alcohol abuse. In the long term they also hope to reduce the enormous social costs of alcohol (both direct, for example through alcohol-related illnesses, and indirect, for example through traffic accidents). Science communication was both a requirement for and a consequence of this study – and will remain so in the (near) future.


    All eyes on science communication! [ENG] Download presentation

    Karen Peynshaert (UGent)Karen Peynshaert

    As a Bachelor student my idea of scientific research involved lonely PhD students wasting away in a corner of a lab. While doing research for my Master’s thesis, however, I discovered this to be awfully incorrect since I was suddenly surrounded by very social and enthusiastic researchers! No wonder, since I realize now that science is incredibly fascinating and, let’s face it, simply amazing! In an enthusiastic attempt to convince others of this, I started off with science communication about my ocular PhD research and participated in Utopia, the Battle of the Scientists and Sound of Science. In this presentation I will talk about my motivation, my experiences so far and (dream) image of science communication in the future; all of this spiced up with some juicy pictures of dissected cow eyes! ;-)


    • Pourbus Troubadour: with my bike in the coah [ENG]

    Jan Trachet (UGent, @JanTrachet)Jan Trachet

    In the summer of 2018, I mixed different concepts of research, communication and marketing into a unique way of science communication: Pourbus Troubadour. For one week, I cycled through the Zwin area, using Pieter Pourbus’ 16th-century map of the region as my guide. In the evening, I gave Living Room Lectures for a host who invited family and friends and offered me board and lodging in return. The small-scaled, intimate and interactive setting of a living room on the one hand, and staying over on the other hand, resulted in far greater impact than more conventional presentations for ‘a broad public’. I will use my seven minutes to try to convince you to try the Living Room-concept for your own research.


    • Everything you never wanted to do but can't resist: science in the public space [ENG] Download presentation
      Ignaas Devisch

    Ignaas Devisch (UGent, @idevisch)

    Scientists should engage themselves in public debates. It is important to get in touch with society and to explain specialist knowledge to a broad audience. Writing opinion articles is one way to do that. Being a particular format, this is something you need to learn. In my presentation, I will discuss some do's and don'ts of writing opinion articles.




    Follow my journey through the wonderful world of science communication where all senses are stimulated: see, hear, feel, taste and smell. From a first press release, radio interview, TV show 'Over Eten', Science Slam, University of Flanders, information sessions of all kinds and even a blind date. All this on a bed of nutrition and stress research with carrot-eating stress rabbits and tears with the crisps. Bright points on this path are the support from Ghent University, enthusiastic reactions and new opportunities, but watch out for the slippery banana peel on the way!



    DCOM services for reseachers Download presentation

    Visual report

    Just like at our science cafés, Koen will make a visual report.Koen Van den Eekchout

    • Koen Van den Eeckhout (@Koen_VdE)

      Just like at our science cafés, Koen will make a visual report of this inspiration event. Koen is an ex-physicist who is in love with visual communication: as a freelance information designer he creates infographics, builds data visualizations and summarizes fascinating presentations in crazy drawings.


    After the Pecha Kucha's, you can enjoy a nice reception.